A junior contact of mine, Ryann Flynn, contacted me the other day to help her decipher what creative directors really mean when they pass on hiring you. She had a couple of great interviews (or so she felt) and was ultimately told she wasn't hired.
1st place: told her she was "very talented with a bright future" but that her not getting the job was a matter of "agency culture"
2nd place: told her and her partner they "loved" their books and liked them both very much yet they have "decided to go in a different direction"
It got me thinking about how hard it is for a recruiter or creative director to tell someone you're passing on them. What's my take on what these statements mean?
Here a few translations that may help:
Deciding to go in a different direction = we hired the other team
It's a matter of agency culture = not sure your personality will fit in
Your experience isn't what we are seeking = it is, but we're passing on you
We have no jobs open right now = we do, but we're passing on you
There is a hiring freeze = there is a hiring freeze
I assured Ryann that no creative director would tell you they loved your book if they didn't in fact love your book. And if you are told you are talented with a bright future, you can be assured you are and you will. No one hands out statements like that without meaning them.